who are we and what we’re all about
(Otherwise known as the reason why we’d save Earth from a meteor)
To empower entrepreneurs
(Or - How we bring the vision to life every day, week, month, year)
Equip entrepreneurs with storytelling, strategy & mindset tools to move the business forward
the values we cherish.
(How we live, work, play, connect with each other and ourselves)
believe in life-long learning
you're a life-long learner who is hungry for information, insight, and resources that will help you move the needle.
invest in yourself
YOU are an INVESTMENT, and you believe that fully. learning is just one way you choose to invest in yourself and your ideas.
be all in
you believe in the idea, the business, and YOU 100%. you're optimistic, hopeful, positive. that glass is absolutely half full.
practice being curious
you're a question asker, problem solver, truth seeker. you're curious. it's the only way to move from point a to point b (maybe take this out?). being curious always means being willing, eager, and confident in asking for help and support.
you're a smart, go getter
this world was shaped by smart go-getters like you who wake up early, push through the last 30 seconds of that run, and take responsibility for their lives.
is there such a thing as bonus values? yes.
we like to think we make all this possible with:
- a sense fun
- an eye for the practical
- an appreciation for the approachable
- a commitment to be real & human
the big why
Since 2014, toth shop has served over 1,000 businesses, emerging ideas, startups, and leaders. Today, we’re constantly navigating clients across several time zones around the world; our team lives across the country; we have a pipeline of new work moving constantly.
It wasn’t always like that.
I started toth shop as a side hustle from my one-bedroom apartment. I had one client - she told someone about my work; that person told someone else, and so on…
It always starts small. It always starts a little messy. It always starts with no clear path forward.
I didn’t write a business plan. I didn’t take out a loan or ask for investors. I didn’t wait until the time was right. Those are all delay tactics. (I think you probably know that in your gut.)
About a year before I started toth shop, I graduated with my MBA from one of the top accounting programs in the country. But let me say this - ironically, I didn’t learn how to start a business in business school. I learned how to WORK FOR a business in business school. If you’re a first-time business owner, coach, maker, creator, idea generator, you already know starting a business and working for a business are very different things.
The difference is ownership. From this point forward, you must OWN the work you’re up to now - whether it’s your idea, your website copy, your client engagement and experience.
You own it from here on out. It starts now.
the founder and ceo of toth shop
Since launching toth shop, she has talked to, interviewed, and written about hundreds of entrepreneurs, many of whom crave a place to ask questions and snag snackable tips, tricks and advice to move their own entrepreneurial journeys ahead - shop talk is now that place. As an Adjunct Instructor and faculty member for several local colleges, a former high school English teacher, and Brand Training Specialist for lululemon’s Charlotte market, shop talk is the hybrid of experiences across education, marketing, and branding.
She holds a Bachelor of Arts in English from Kenyon College and an MBA from Wake Forest University School of Business as well as a variety of certificates ranging from high performance mindset to crisis communications from institutions including Yale University, the Department of Homeland Security, and IDEO.
read more about meg
director of operations at toth shop.
She joined toth shop as an intern in January 2019. During the part-time internship, she hit the ground running: rebuilding the company’s website, implementing a new billing system, and working with creative collaborators, including designers and photographers. Six months later, she was promoted to Director of Operations.
In the four years she’s been with toth shop, Wentink has continued to put into action operational and communication systems, including Dubsado, Monday.com and SLACK, as well as hiring and onboarding practices. Her commitment to the brand’s vision has grown toth shop’s footprint from a local shop to a non-traditional creative agency with a worldwide impact.